Rona Silva
Designer | Brazil
Products
Tamborete São João
Saint John StoolThe stool that is the materialization of the June celebrations
More InfoTamborete São João
Saint John Stool
The Saint John Stool is part of the AGUUU! collection, which is composed of furniture, lamps and objects that are made with raw material (cardboard) from the garbage of the building where Rona Silva lives, fabrics collected in workshops and bought in popular stores of the center of the city of Maceió. Its inspiration is the popular festivals of the northeast of Brazil and follows the concept of “do it yourself!”.
The production process used in the manufacture of the Saint John Stool was the cutting and pasting. The fabric fixed with glue. The production can be manual and/or semi-industrial.
Poltrona Matuta
Yokel Armchair[1]The popular festivities of the northeast of Brazil are represented in this armchair
More InfoPoltrona Matuta
Yokel Armchair[1]
The Yokel Armchair is part of the AGUUU! collection, which is composed of furniture, lamps and objects that are made with raw material (cardboard) from the garbage of the building where Rona Silva lives, fabrics collected in workshops and bought in popular stores of the center of the city of Maceió. Its inspiration is the popular festivals of the northeast of Brazil and follows the concept of “do it yourself!”.
The production process used in the manufacture of the Yokel Armchair is the cutting, pasting and fitting. The fab.
Fruteira Mundaú
Mundaú Fruit BowlThe fruit bowl that symbolizes the famous Mundaú Lagoon
More InfoFruteira Mundaú
Mundaú Fruit Bowl
The Mundaú fruit bowl is a tribute to the lagoon of the same name that bathes the city of Maceió, Alagoas, Brazil. Made of cardboard with a fabric finish and hand-sewn with waxed wire, the fruit bowl uses construction techniques used in industrial plants present in the city landscape like: Planning of geometric solids, Boilermaking and Funneling.
The fruit bowl Mundaú was thought to be made from the leftovers of raw material in the production of furniture. Its style is cheerful and casual, for a young target who searches novelties.
This product is part of the AGUUU! collection.
Luminária Cobra Grande
Big Snake LuminaireLuminaire inspired by the Amazon legend
More InfoLuminária Cobra Grande
Big Snake Luminaire
An amazon legend connected to creativity, originality, simplicity and and sustainability, were the concepts for developing the Cobra Grande luminaire. It is made through the re-using of plastic bottle caps, roll-on deodorant bottle balls provided by the Solid Waste Collectors’ Association of the city of Maceió, state of Alagoas in Brazil, and led hoses. Its malleability provides various possibilities of configuration and dramatic lighting to the room, as well as safety and low energy cost. This product was designed for a customer who is always in search of new things, versatility, exclusivity and whose lifestyle is ecologically correct.
As it has a simplified production process and abundant raw products, it allows its mass production at a low cost, thus making it competitive.
At the end of the life cycle of the product, its parts are easily separated and each one of them will follow its path to either re-using or recycling.
Luminária Lua Cheia
Full Moon LuminaireThe representation of the moonlight on the beaches of Maceió
More InfoLuminária Lua Cheia
Full Moon Luminaire
The moonlight of the cove of the city of Maceió, Alagoas, Brazil, served as a concept for the development of the luminaire “Full Moon”. Made with reuse of paper tubes used to wrap fabrics and plastics discarded by downtown shops, LED strips and colored vintage wire.
Full Moon is the first product to be launched from the “EDSON” project which aims to use state-of-the-art affordable technology and combine low-cost and discarded materials easily found in the popular trade.
The minimalistic aesthetics of Full Moon makes it a timeless the product that combines with different ambients and has multiple possibilities of use, produces dramatic lighting to the ambient besides safety, efficiency and low energy consumption.
With simplified production process and abundant raw material, Full Moon can be made in series and with low cost, making the product competitive in the market.
At the end of the product life cycle, your parts will be easily separated and each will continue for reuse and/or recycling.
Tamborete Cabelo
Hair StoolInspired by the stools found in popular markets
More InfoTamborete Cabelo
Hair Stool
The Hair Stool was developed with reference to the improvised stools used by the low income population, easily found in the homes and popular markets of the Brazilian northeast.
Hair was developed and made in cardboard discarded by the industries of the Industrial District of Maceió, Alagoas, fabric cushion and strip of natural cotton string. With 100% manual production and natural finish, the stool does not receive products that harms the environment.
The production process consists of: cutting, glueing and fitting.
Vaso Par de Jarros
Pair of Jars VaseVase based on the famous dialectical expression from the northeast region of Brazil
More InfoVaso Par de Jarros
Pair of Jars Vase
According to the brazilian dictionary Aurélio, Pair of Jugs means two equal jars. In the popular culture of the northeast part of Brazil, it means two people wearing the same clothes at the same party. The Pair of Jugs collection was designed to use leftovers of raw materials from the production of furnitures. Due to the demand for tissue flaps, the vases can combine or not, the choice is left to the customers' criteria. A young and cheerful aesthetic is directed to the people who are not afraid to dare and are always in search of novelties.
The production process is manual, simplified and easy to execute. The steps of cutting, glueing and sewing do not require trained labor.
Anunciada
Anunciada is a contemporary, intelligent, independent, self-owned woman, concerned with the environment. She is fun, knows what she wants and loves being free.
The ANUNCIADA handbag collection stands out through a timeless and sophisticated design. Its manufacture uses patches from a sewing workshop and components found in popular stores in the center of the city of Maceió, Alagoas, Brazil.
Bolsa Anunciada
More InfoBolsa Anunciada
Anunciada is a contemporary, intelligent, independent, self-owned woman, concerned with the environment. She is fun, knows what she wants and loves being free.
The ANUNCIADA handbag collection stands out through a timeless and sophisticated design. Its manufacture uses patches from a sewing workshop and components found in popular stores in the center of the city of Maceió, Alagoas, Brazil.
Bolsa Pamonha
More InfoBolsa Pamonha
Anunciada is a contemporary, intelligent, independent, self-owned woman, concerned with the environment. She is fun, knows what she wants and loves being free.
The ANUNCIADA handbag collection stands out through a timeless and sophisticated design. Its manufacture uses patches from a sewing workshop and components found in popular stores in the center of the city of Maceió, Alagoas, Brazil.
Bolsa Severa
More InfoBolsa Severa
Anunciada is a contemporary, intelligent, independent, self-owned woman, concerned with the environment. She is fun, knows what she wants and loves being free.
The ANUNCIADA handbag collection stands out through a timeless and sophisticated design. Its manufacture uses patches from a sewing workshop and components found in popular stores in the center of the city of Maceió, Alagoas, Brazil.
Bolsa Umbelina
More InfoBolsa Umbelina
Anunciada is a contemporary, intelligent, independent, self-owned woman, concerned with the environment. She is fun, knows what she wants and loves being free.
The ANUNCIADA handbag collection stands out through a timeless and sophisticated design. Its manufacture uses patches from a sewing workshop and components found in popular stores in the center of the city of Maceió, Alagoas, Brazil.To learn more, visit our profile on Instagram @anunciada.br
Carapanã Design
Carapanã Design is a studio that develops creative products focused on sustainability, aiming to bring well-being and joy to the ambient. These products have a market differential, and can be developed in an industrial, semi-industrial or artisanal way. In addition, we seek the workforce of small communities for the production of these objects, thereby, transforming their lives and stimulating income generation.
History
In the 90s, Rona Silva moved from Maceió (Alagoas, Brazil) to Manaus (Amazonas, Brazil) to teach in Analysis, Research and Technology Innovation Center Foundation (Fucapi), a graduation and technical education institution. Once there, he discovered the word “Carapanã” , which is a local term used to refer to “mosquito”, and liked how it sounded. Having to develop notice posters, apostilles and other educational materials, Rona Silva used his knowledge to visually improve the way the information was given. After arousing people's curiosity, he started to sign such pieces as “Carapanã”.
Later, Rona Silva created, within Fucapi, a design group with students to stimulate creativity, and as a goal, they made more of these educational materials to meet the demand of the institution itself. Soon, this group also began to develop furniture made with cardboard as a classroom exercise, expanding the knowledge about design.
This initiative with his students was named by Rona Silva as “Carapanã Design”, which was later adopted as name for his own studio.
The Designer
Rona Silva (Murici, Alagoas, Brazil) graduated in industrial design at the Federal University of Paraíba (UFPB). He specialized in design, doing courses in the states of Piauí, Amazonas and Pernambuco. He has lectured at universities in the North and Northeast regions of Brazil, where he also works as a product designer and holds creative workshops for communities producing folk art and for small firms, with the aim of helping them to generate income.
In 1995, he set up the Carapanã Studio in Manaus, which he subsequently transferred to Maceió. Since he started to change address frequently he became interested in furniture, trying to find alternatives to lower the freight costs of moving. One of his collections comprised furniture made from cardboard boxes from the building garbage where he lives and fabrics purchased in popular shops. The process is simple: it involves cutting, folding, glueing and fitting together, and can be done by hand or by semi-industrial or industrial processes. The assembly of the parts does not require tools.
Rona tries to encourage his students and friends to develop their own products, within the concept of “do it yourself”. His work has received coverage in Brazilian and international publications about design and sustainability.
In Media
Articles in Portuguese
Articles in English
Articles in Italian
Publications
Lectures
Rona Silva and Carapanã Design offer lectures focused on the Design area for students and professionals.
Lectures
-
Ecodesign: Post-Use Phase Design
The lecture addresses the experience of design in the use of solid waste discarded by the consumer society, commerce and industry, giving them a new use. Rona Silva's practice in this area earned him the most important prizes of Brazil: Casa Brasil and Museu da Casa Brasileira.
-
Regional Iconography as Competitive Differential
The theme of this lecture deals with the use of local culture and making, with case study, showing the results of the creative workshops for income generation in artisan communities in the north and northeast of Brazil.
Contact us for more information.